Added by Sarv Kreindler--Creative Planet Network, 05/23/13 05:05:04 PM
Encoding.com's Vid.ly has integrated with ad delivery platform FreeWheel to monetize its video URLs. Explains Ryan Lawler of TechCrunch, "By integrating with FreeWheel’s ad-serving platform, Vid.ly will be able to provide all the same convenience and reach to publishers, but it will also enable them to monetize those videos across all those devices. By connecting with Encoding.com’s user interface or API, when a video is requested, Vid.ly will pass along user info to the FreeWheel ad server and pass along targeted ads along with the video. Pre-rolls, mid-rolls and post-rolls, as well as banner overlays, will all be supported."
Read more here.