Added by Sarv Taghavian--Creative Planet Network,12/12/12 02:12:44 PM

Artist Yue Wu Creates Animation Out of Absolut Bottles

French artist Yué Wu hand drew on 60 white Absolut bottles to create a looping animation for the Absolut Art-Dream project. Watch him describe his process and see the finished installation below. (via PSFK)

Added by Sarv Taghavian--Creative Planet Network,12/07/12 04:12:57 PM

Stardust Drives VFX Behind Toyota’s New Rav 4 EV Promo

Bi-coastal production company Stardust created a highly stylized and darkly futuristic world for Toyota’s promo spot for the new Rav 4 EV. Partnering with Saatchi & Saatchi LA, Stardust created a :50 spot featuring a mix of visual effects, photo-real CG and live-action to achieve the final sci-fi look. The spot marks Stardust’s latest push past its traditional high-end motion graphics work, as the company broadens its repertoire in visual effects.

Added by Sarv Taghavian--Creative Planet Network,12/07/12 03:12:00 PM

Hula Post Production Travels the Globe to Serve 'Life of Pi'

In a project that spanned nearly four years and half the globe, Hula Post Production supplied editorial systems and support for Life of Pi¸ the new 3D film from 20th Century Fox and director Ang Lee. One of the industry’s leading suppliers of editorial systems for film and television production, Hula Post Production set up and maintained editorial operations in Taiwan, India, Canada, New York and Los Angeles.

With Life of Pi, Mr. Lee (Brokeback Mountain; Crouching Tiger, Hidden Dragon) creates a groundbreaking movie event about a young man who survives a disaster at sea and is hurtled into an epic journey of adventure and discovery. While cast away, he forms an amazing and unexpected connection with another survivor…a fearsome Bengal tiger.

Added by Sarv Taghavian--Creative Planet Network,12/07/12 02:12:46 PM

yU+co Reteams with Director Ang Lee to Create 'Life of Pi' Stereoscopic Typography For Main Title Sequence and Key Scenes

Life of Pi, Academy Award-winning director Ang Lee’s latest feature, pushes the boundaries of stereoscopic 3D, visual effects and cinematic storytelling. To create the film’s elegantly crafted main title sequence, end crawl and additional key sequences in the film, he again turned to creative director Garson Yu and the creative team at design/visual effects studio yU+co.

“I think I share a similar visual aesthetic with Ang, which is why we work well together and he involves us in the filmmaking process. Ang introduced us to this project nearly two years ago when he and his team were still in pre-production,” Yu says. “He was looking to create a new visual language for how stereoscopic 3D can be used to tell a story.”