promo

Illustrator Ana Benaroya provides the colorful characters for National Geographic's out-of-character promos for their latest minisieries The 80s: The Decade That Made Us.

Says Joe Burrascano, ECD for agency Nathan Love, to Digital Arts, "This is a completely different look for the network, and that’s exactly what National Geographic wanted. Because the series itself – which details the many unsung cultural revolutions ignited during that time – was such a departure from their traditional programming, the goal was to catch people by surprise, piquing their interest while connecting them to the light-hearted spirit of the 80s.”

Read more here.

Arrested Development's resident aspiring actor Tobias Funke auditions over greenscreen so that directors like James Cameron can simply cut out his performance and plop it wherever they choose (payment terms can be discussed at a later time).

Explains Advertising Age, "Turns out the site [www.insertmeanywhere.biz]  is part of Ignition Creative's latest effort to promote Arrested Development's tie-up with Netflix. The agency has seeded the site to various influencers and created a Reddit account for Funke (BLUMN). There, you can already find some curious Easter Eggs like this and this."

Postproduction house Click 3X delivered a four-spot campaign promoting this year’s MTV Movie Awards, continuing a long run of successful collaborations with the network. Postproduction master Mark Szumski, who acted as Click 3X creative director, senior VFX artist and colorist on the campaign, teamed up with Backyard director Kim Nguyen and MTV on-air producer Kris Walter to deliver edit, graphic effects, visual effects and color grading on these action spoofs starring 2013 VMA host Rebel Wilson and actor Channing Tatum.

For the launch of the new psychological drama The Following, which marks Golden Globe winner and Emmy Award-nominated actor Kevin Bacon’s primetime series debut, Fox Broadcasting Company again turned to the creative production/post studio hybrid IKA Collective to produce one of the multi-spot promo campaigns that led to the series’ highly-rated premiere. IKA had previously worked on successful series launch promo campaigns for several other FOX series, including New Girl, Raising Hope and The Mindy Project. They also produced the extravagant promo for last season’s So You Think You Can Dance premiere.

To launch an all-new season of the hit Animal Planet series Tanked, Denver-based Impossible dove right in to produce a fun, high-concept campaign wrapped around the show’s quirky personalities, humor and inventiveness. The goal was to build anticipation for the biggest new Tanked season yet by exploiting the inherently comedic exchanges of stars Wayde King and Brett Raymer and giving viewers what they love most: ordinary objects-turned-extraordinary aquariums. All new episodes of Tanked begin on Friday, March 22 at 9:00 pm PT/ET on Animal Planet.

The creative team at A&E called on long-time collaborators at entertainment agency BIGSMACK to help conceive, write and produce a hilarious Season 3 promotional campaign for their biggest runaway hit in the cable net’s history: Duck Dynasty. Under the creative leadership of Head Creative Andy Hann and Senior Creative Director Matt Hall, the BIGSMACK team collaborated with A&E’s in-house team to write, produce, and post for an extensive campaign, that is being rolled out now, as a daily countdown to the launch of the third season on February 27th at 10/9c.

HBO tapped creative strategy and production company BigStar to create the promotional teaser for the highly anticipated third season of Game of Thrones. The promo creatively captures the theme "Their World Returns to Ours," with the show’s iconic raven of Westeros ominously soaring through contemporary real-world environments. Season 3 premieres on March 31, 2013.

Having worked with HBO for several years doing a majority of the promo work for Game of Thrones, BigStar creative director Josh Norton says the latest promo introduces an exciting new approach to intriguing fans about the upcoming season.

IKA Collective collaborated with the Discovery Channel on a spot for the new season of American Chopper. Directed by Chris Stifel, the promo centers on the rift between the show’s father and son, “Junior” and “Senior” Teutul, and the subsequent rebuilding of their relationship.

“Everyone wanted the new season to begin with an epic promo,” says Ian Karr, IKA’s founder. “We found an old airport hangar that perfectly captured the gritty look Stifel and cinematographer Pete Konczal were after.”

The leaders of creative production company National Television (NATL) are very proud to reveal their craftsmanship in creating a complete on-air promotional package for CMT’s new Saturday night reality TV series Chainsaw Gang. The show follows artist Stacy Poitras, his Deadwood Tree Sculptures business in Agoura Hills, Calif., his colleagues, his girlfriend and the surprising artistic creations they bring to life with their chainsaws.

To premiere its newest original series, Deadliest Space Weather, The Weather Channel tapped 2C Media to collaborate on a promo campaign literally out of this world. The goal was to build suspense and drive tune-in by transporting viewers right into the show’s unimaginable, astronomical and volatile world of space weather—all, of course, from the safety of their favorite TV watching locales.

Deadliest Space Weather, premiering January 10 at 9PM E/P, reveals extreme weather conditions that occur throughout our solar system, and explores the premise “What would happen if these harsh conditions could ever prevail on Earth?”.

Nat Geo Wild and 2C Media have collaborated on a promotional campaign designed to help serve up “Friendsgiving.” Kicking off Friday, November 23 at 8 p.m.

Led by Ntropic’s Nate Robinson and Andrew Sinagra, the creative team at Ntropic has created a visually enticing promo for ABC’s Fall Sunday Night Line-Up entitled “A Taste of ABC Sunday.” Collaborating closely with Executive Producer Joseph Uliano of One World Productions in Los Angeles and the Entertainment Marketing Division of ABC, the team of Robinson + Sinagra directed the piece, while Ntropic created all of the visual effects for the promo which began airing last month with heavy rotation during

Director Tom Tagholm has been generating buzz for his no-holds-barred Paralympics promo which features plenty of action, slow-motion and some startling imagery.

On July 19, the Fan Favorite reality series Project Runway hosted by supermodel Heidi Klum featuring fashion celebrity Tim Gunn kicked off its tenth season on the air.

DUCK, long known for its robust and versatile directorial roster, brought together 10 of its best artists for a monster 12-spot campaign for the United States Olympic Committee via Y&R.

For its latest collaboration with PopTech, the annual gathering of world-changers, international creative studio Trollbäck + Company created the conference's opening sequence around the theme of "Toward Resilience." This marks the fourth collaborative title design between PopTech and T+Co, which also involved additional branding materials. The event took place in late June in Reykjavik, Iceland.
 

SALT, a Culver City based design, animation, production and editorial studio, is proud to continue working with Outfest - The Los Angeles Gay and Lesbian Film Festival, for a third year in a row.

What happens when you put an iconic punk rocker, animals and BiG MACHiNE's Steve Petersen on the same soundstage together? You get a really exciting promo for Nat Geo Wild's new show, Animal Underworld, which premiered on May 28th at 8 p.m.

2C Media produced a promo campaign for the premiere of True Justice, a REELZ original scripted series that stars Steven Seagal (Above the Law, Under Siege, Exit Wounds).

Comedy band Tenacious D (a.k.a. Jack Black and Kyle Gass) are about to come out with a new album -- Rize of the Fenix -- and the accompayning promo video is about as hilarious (and silly) as you might expect. "Hollywood" Jack Black returns from a bout of fame to reunite the band. Cameos from Tim Robbins, Val Kilmer, Jimmy Kimmel and more abound. The promo was directed by Jeremy Konner.

Watch below.