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VH1's Digital SVP: Our Audience Is Hungering for Second Screen

In this interview with Beet.TV, Dan Sacher, SVP for Digital at VH1 talks about the social viewing habits of their demographic. He says, "Our audience, which is generally women 18-35, we've seen from various studies that they are the most social audience on the web...We know our audience is hungering for second screen, third screen content to share with friends."

Watch below.